By the way former Adidas Basketball Operations executive Sony Vaccaro is retiring . But why talk about him ? Just read to undestand what this man means to the sneakers business :
"Within weeks, Vaccaro began the then-controversial practice of paying college basketball coaches to have their players wear Nikes.
By 1983, he was so convinced Nike should not only sign a rookie-to-be named Michael Jordan out of North Carolina to a deal but also design an entire sneaker line around him that he bet Nike his job it would never regret it.
Later, after parting with Nike, Vaccaro joined adidas and was the first person to sign a high school player, Kobe Bryant, to a shoe contract even before he was drafted.
In the 1990s, Vaccaro and his adidas grassroots system were instrumental in building up the legend of LeBron James, who Vaccaro calls the greatest high school player he ever had in his camps. "
College Basketball in the 80s , Jordan , Kobe , Lebron .... Read more at : http://sports.yahoo.com/ncaab/news?slug=dw-vaccaro012207&prov=yhoo&type=lgns
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